Iowa vs. West Virginia Women’s Game – Most Watched Cable Game of Tournament Men’s or Women’s This Year | Joe Hoft

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Iowa vs. West Virginia Women’s Game – Most Watched Cable Game of Tournament Men’s or Women’s This Year

The Iowa Women’s basketball game was record setting on many levels. 

The Iowa Women led by basketball phenom Caitlin Clark beat the West Virginia women on Monday night.  This game was record setting:

It didn’t take long for Caitlin Clark and the Iowa Hawkeyes to break their viewing record in the women’s NCAA tournament.

The Hawkeyes’ 64-54 victory over West Virginia in Monday night’s second-round game averaged 4.90 million viewers on ESPN, according to Nielsen, making it the most-viewed women’s tournament game ever — excluding Final Four contests and title games.

The viewership surpassed the 3.23 million who watched Iowa’s first-round win over Holy Cross on Saturday on ABC.

Monday night’s game is also the most-watched NCAA tournament game — men’s or women’s — on cable this year. The previous high was 4.09 million for Houston‘s overtime victory over Texas A&M Sunday night on TNT.

It was the fourth Iowa women’s game this season, and first one on cable, where the viewer average was over 3 million. The others were on Fox, CBS and ABC.

Iowa’s regional semifinal game in Albany, New York, against Colorado will be on ABC on Saturday afternoon. It should draw another large audience, especially with both men’s regional finals not tipping off until the evening.

Iowa won the game and Clark broke the record for the most points scored in a season. She already has the most points scored during a career.  She also has the most 3-pointers made in a season, men or women, when she broke Stephen Curry’s record a few weeks ago.

It’s reported that Clark is being offered $5 million to play in a new 3-on-3 league next year.

The Caitlin Clark story continues.

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